Sweet Dreams Beds have been trading for over thirty years in Warsash near Southampton.

The business was set up by Graham Pafford, his son Phil and daughter Tania, originally trading from the old Southdown Bus depot on Warsash Road before moving to newly converted premises in 2002 on Brook Avenue.
Sweet Dreams Beds are a bed company in Southampton, that sell divans, mattresses, bed frames, furniture and much more. | Bed Company in SouthamptonSweet Dreams Beds are a bed company in Southampton, that sell divans, mattresses, bed frames, furniture and much more. | Bed Company in Southampton

During the early days the business specialised in selling beds via sales agents all over the South with two large 7.5 ton trucks going out with full loads most days; however as with most businesses it has developed along the way into a trusted retail bed specialist stocking brands such as Hypnos, Harrison, Sealy and Silentnight.

Although Graham is no longer with us Phil has carried the business forward to where it is today. Customers are aware when they enter our store that they are dealing with a business of integrity that has stayed in the hands of one family for many years.

Within the store Phil has built up a team that consists of Steve, Mel and Helen. Steve has over thirty years experience in the bed trade including working for Courts, Paul Simon and Peter Greens. Mel has been the main stay of Sweet Dreams for over fifteen years and has seen a lot of changes within the business from the times when she used to help Phil’s family count the takings on the dining room table. Helen has only been with us six months and since joining the company Helen has already joined Mel on a training course with Hypnos and ventured on her own to Harrisons to complete her training qualifications with both Companies. The certificates are now proudly on display in the showroom.

People like coming into our store because there is sound advice available if needed but no pushy sales people trying to force the incorrect bed on them.

Internet customers can be confident of getting the same consistency of service as it will be the same three people available to deal with them.

  • General Sales Enquiries – Steve or Helen
  • Accounts – Mel
  • Social Media – Helen
  • E-bay Shop Enquiries – Steve

All available during normal shop hours on 01489 578856 or sales@sweetdreamsbeds.com